Books are arranged by subject according to the Dewey Classification System. Each book in the Library is assigned a Dewey shelf number that identifies its subject matter. This number can be found on the spine of the book.
The following is a broad outline of the Dewey numbers that are relevant to Marketing:
302.2 Communications
650.072 Research Methods
651.7 Business Communications
658 Management
658.3 HRM
658.8 Marketing
658.8 Services Marketing
658.8 Marketing Management
658.80072 Marketing Analytics
658.802 Marketing Communications
658.823 Packaging Design
658.83 Marketing Research
658.8342 Consumer Behaviour
658.848 International Marketing
658.872 Digital Marketing
At the SETU Carlow campus library the book collections are divided into three categories. The general lending book collection from 001—699 is located on the ground floor (Stack 1-11) with the 700s—900s located on the first floor (Stack 21). Items from this collection can be borrowed for a loan period of two weeks.
The short loan collection is located on the ground floor (Stack 11). This collection contains items that are in high demand and can be borrowed for a loan period of one week.
The Reference collection is located on the first floor (Stack 22-23) and contains items such as dictionaries, encyclopaedias, directories, audio-visual material and handbooks. This collection also holds textbooks that are in high demand and are for library use only.
The Library catalogues of SETU Carlow and SETU Waterford are now unified under one searchable interface. On the SETU Libraries homepage to perform a search on the unified catalogue, scroll to the Quicklinks section at the bottom of the page. Here you will find the Search the Catalogue link.
For more searching options (such as Title, Author, Subject search) drop down the available menu and make your searching selection.
When you run your search, a full list of available items are displayed. This list can be narrowed down to the holding library you require such as SETU Carlow by selecting the holding library filter on the left hand side of the page. The book record will include author, title, publisher, edition, description, the general subject area and shelf number location.
For more advanced searching options, link into the Advanced Search option. This links you to the "Advanced Search" screen, which allows you to complete a variety of combination searches using options such as keywords, author, title and shelf number. You can also limit your results by item type, publication date range as well as library location.
For more information on searching the SETU Calow library catalogue, please see our LibGuide Using the Library Web Catalogue.
Essentials of Services Marketing by 
The Complete Guide to B2B Marketing by 
Digital and Social Media Marketing by 
